Marketing, Italian Style

CITTA’ DELLA PIEVE, Umbria– Aren’t Saturdays grand? No work and all that. What a great concept. Wait just a minute we’re on vacation. Everyday is Saturday on vacation. Even better concept.

Lets make a list of what we want to do today: Get up late. Check. Go for leisurely coffee with friends in the piazza. Check. Decide on spur of the moment to go to Citta’ della Pieve for market day.
citta della pieve market

And, thats enough list making for one vacation, we’re in the car and headed down the hill. Its only what? maybe 20 minutes from our house in Panicale so we’ve been to Citta’ della Pieve, lower left of map, a few times and eaten at Piccolo Eatin’ (ok, purists may spell the restaurant: Piccolo Eden) and rented cars from Signore Giorgi at his gas station there. Things like that. But we’ve never just, you know, what IS the Italian word I’m looking for? Hung out. That’s it. We’ve never done that there. Shirt sleeve weather surprising everyone here in late fall, we’re able to stroll from shop to shop up to the city center where the market stalls are set up displaying hardware next to x-rated undie sets, costume jewelry next to collandars and everything in between. All the non necessities of life. Half an hour later we have bags and I can hardly think what is in them. Fuzzy, flowered purses and neon stripped socks figured in there somewhere.

TO MARKET, TO MARKET, TO BUY A FAT PIG SANDWICH

Tried, at 11:30, to get a porchetta pannini. I know they probably are not like health food. But can you smell that? The stand is right there, the guy in the white paper hat and apron is there behind the glass counter, but the pig is gone. Oh poop. So, we trudged down the street, heads hung as low as sunflowers in a winter field. That rejection pushed us into a pasticcieria for a paninni and mineral water break. Ohhhh Shiny objects, sparkly candies, fruit tortes, Sacher (Looks like a big old loaf of dry Tuscan bread but inside it is a super moist and creamy, fruity kind of cake. When the guy behind the counter said it, it sounded like how we’d say “soccer”) More coffee and a plate of those cookies to go, my good man! We’ll be back to Stefania’s pasticceria. We were literally like kids in a candy shop here because well, it IS a candy shop as well as pastry and coffee shop.

citta della pieve carSTREET SEEN

The car shot? That is for Steve. No, not San Francisco Steve, not Palms Springs Steve, not cousin Steve from Maryland, not Aussie Steve. Yet another one. One from Yarmouth. Some days it seems like half the people we know are Steves. And you know, Stew, as a name, isn’t exactly a giant leap away from Steve, is it? Regardless, I just put the Shiny Black, Non-Candy Item in here so Yarmouth Steve would know it was actually all very civilized over here on that side of the pond.

Speaking of that side of the pond, our friend Kiki is there in Panicale right now, so if you see her and Todd, be sure and wave. They will be there through the holidays curled up by the woodstove doing wireless emails on the newly installed broadband. Talk about civilized.

OK, think Happy Holiday thoughts.

See you in Italy,

Stew

AND NOW A DOUBLE LA LA RAVE: LA FOCE AND LA PORTA.

PANICALE, Umbria – A hour in the garden, a walk in the clouds. Work, work, work. Garden, garden, garden. A phone rings. Oh no, Paulette can’t come. While I am talking to her on the phone, I see Steve and family in person waving down at me from above the garden wall. Goodbye Paulette, hello Steve. As soon as we get inside Midge is coming in the other door. An hour later, with the door to Via del Filatoio open to let Steve and family out, Elida and Guenter are coming in. Too fun. Our first evening is shaping up nicely. And tomorrow? We have a plan. And that is where the raves began.
La Foce outside Monteciello in Tuscany

HELLO, MONTECCHIELLO.

MONTECCHIELLO, Tuscany – Hard not to rave and rave about this lovely side trip we launched into our first full day on the ground. How have we missed this jewel? We’ve read all the books about it. Its right in our neighborhood. 20 minutes away? Past CianocianoTerme near Montepulciano.

We are just such Philistines that despite entreaties from left and right we had not ever been to La Foce. Have you been there? If you have you know the Iris Origo connection. And most importantly, have you stopped to eat on your way to La Foce at La Porta? Add in a summery summery end of autumn day and good friends and you have the ingredients for quite a day. We loved every sun-drenched minute.

We felt we knew the Villa La Foce a bit because it is annotated and documented in several books. One book related to it would spin us off into another and it’s a very rich and interested combination of stories. We’d read Iris Origo books including The Merchant of Prato, and War in the Val d’Orcia and we have the big coffee table photo books of it, so it is strange we hadn’t hopped over there. But it was high on this trip’s list and we made it happen Day One.
La Foce gardens
The story of how this massive, landscaped fantasyland villa and more than 10,000 acres of farm can to be is well told in all the books about Iris’s life. And what a life she had. She was half English, half American and pretty much all Rich. Her mother owned the most important Medici villa in Florence and Iris rebelled a bit against that and went Back to Nature in this farm life she chose for herself. Sort of. It was a farm but a fairly gilded farm. The gardens and grounds were spared no expense and are palatial at least. Every color plant and tree frames views that were embellished and enhanced and perfected over the years off into the distance as far as you can see. Which they could do because they owned from the villa to infinity. And beyond.

One of the lame reasons we hadn’t seen La Foce is that it is only open for two showings a week. 3 pm Wednesday, followed by 4 pm Wednesday. 10 euro ticket and worth 10 and the price of a plane ticket from wherever you may be.

LA PORTA: THE DOOR TO TRUE HAPPINESS
But IF you need more motivation, treat yourself to lunch at La Porta before La Foce. No, really. Go ahead. You deserve it. Like the name implies it is right at the village gate. Montecchiello’s gate. We were outside bonding with the sweeping views of the Sienese crete from the terrace overlooking the valley. The stone terrace itself seems carved out of the old old city gate. Most excellent position and it was wonderful to have sunglasses and or floppy hats almost required by the brilliance of the sun. But the food outshone even this. Paulette had gone on and on about it to us our first night. So when Steve, reading from a scrap of paper, said “Aldo wrote this name here . . . some place named La Porta. . . ?” we said Heck yes, lets get there already. Complete out of body experience. The staff was so cool they let us sample around and really enjoy it all. We ordered all three of the antipasta specials they mentioned and they brought us each a small plate and we dived in. Really and truly have no idea what the names of all the cheeses were but lets just call them Most Excellent Cheeses. One was a super fresh new cheese, almost cottage cheese consistency (Steve later set me straight: burrata is its name and it is a “young” mozzarella). There was a big plate of that surrounded by diced red tomatos. Too good to be true. Another plate was all fresh greens and bits of a glorious something cheese and the last plate was warmed pecorino morbida and Cinta Sienese proscutto. The ham from that white belted black pig is legendary in this region and totally will put you off all others. They did the sheep cheese here like brie and spread it on bread and we fought ever so politely over the scraps and crumbs on every plate.
La Porta restaurant outside La Foce
And the staff here at La Porta didn’t bat an eye when we said we wanted pasta samplers as well as mix and match anti pastas. So all of us got plates that included pici and duck, pici and cinghiale (they were so embarrassed. This was to be on papparadelle) and ravioli stuffed with artichokes.

ITS ALL TOO WONDERFUL

One of my favorite meals in decades of eating in Italy. The day and the company and the location had something to do with it but this was some fine recreational dining. The local white wine was off the chart as well. I saw Steve look up from some stellar food, wash it down with the wine and look back at their glass and not wanting to interrupt a conversation in full swing at the other end of the table just mouth What IS this? I’ll ask him later if he remembers finding out the name of that heaven in a glass HEY STEVE. Ok, he doesn’t remember either. But what I call it is Mightyfine. Just like the whole day. Worth the whole trip. And we are just getting warmed up what with this being merely the first FULL day.

Will you be in Umbria for the Holidays?

BOSTON / UMBRIA–Did you see the Boston Globe? Sunday’s paper. November 26th. In their “Destinations/Night life” section they had a big photo of trumpet legend Paolo Frescu. He’s being honored at Umbria Jazz Inverno in Orvieto, Italy. They had his photo and a nice mention of the festival. If you are going to be in the area Dec 28 – Jan 1, check it out. We’ve been. It is seriously awesome. 13th-century buildings filled with modern Italian Jazz! The music pouring out the windows and spilling over the happy shoppers in the streets. You bet those Umbrian hills are alive with the sound of music during the holidays. The Globe calls the whole event “a New Years Eve party disguised as a jazz festival”. Take it from me, or take it from the Globe, Umbria Jazz is a great way to end the year on a high note. Full details on the Umbria Jazz Web site.

See you in Italy,

Stew

FIRST IMPRESSIONS. ON LANDING IN FLORENCE.

FLORENCE, Italy–“Babbo . . ?” “D’amore?” Italian daddy getting his sleepy, curly headed toddler off the plane. Babbo must have called his son Love or Treasure, I don’t know how many times, just getting out of their seats and into the aisle. Made me ashamed of my parenting skills. I wanted to be that dad and have one of our kids be that lucky toddler for even just that moment. We are in a good place.

RANTS & RAVES. FIRST, THE RANT

FLORENCE, Italy–As I said, we are in a good place. Except. I must do a rant on the new airport. OMG. Has anyone else had this problem? Please tell me it was just us on a bad day. Does anyone else think they’ve ruined the airport with their “renovations”? Who created this mess. I want names. I want them now.

Is this tacky of me? Everyone hates a complainer. In fairness, you may know I have bragged on the Florence airport here for years. Always a favorite. A jewel among airports in my book. I take it all back. They were closed or months to Renovate and all they did was Ruin. Shame, shame. Some how, they did not get the “if it ain’t broke don’t fix it” memo. Ok, they had already started the goofy unloading thing where you get off the plane and jam your way onto a waiting bus. Then when it is totally stuffed with people and their bags, the driver puts it in gear and goes maybe half a bus length. And stops. You uncurl yourself from around a pole and get out. Totally Peter Sellers movie material and idiotic but everything else was so charming it was sort of light comic relief. Now it is just another annoyance.

Previously, there was one belt delivering up bags along the back wall of the first room you came to right off the plane/bus. Instant bags. Now there are two or three mini baggage carousels. But no baggage. Not without a wait. There was only one plane on the ground and it was ours. Only maybe 15 people waiting for their bags. And waiting. And waiting. The Italians in the group were throwing blind, running fits. A British expat, the picture of patient patrician ennui, said no bag ever comes in less than half an hour in this new system. Whattheheck. The plane is parked right there at the end of the bus right outside the door to this room. I’ve known Malpensa and believe me this is no Malpensa. Just tiny little Florence. And wait a full half an hour we did. The wait for the bags was almost as long as the flight. Unexcusable. And no excuses were offered to anyone by anyone. The Italians kept yelling at the staff behind the glass partition of Lost Baggage and didn’t even get a shoulder shrug out of them. Baffling.

In an aside here, yes I do know/admit that I have advised heartily against non-carryon bags. For this very reason. I was tricked. They changed the rules on us and only one carry on is now allowed on almost every flight in Europe. I will be blogging on that subject shortly. I have a plan!

oh we got dem mean old rental car blues in Italy this time
SUDDENLY . . . WE FOUND OURSELVES IN A LOWER RING OF CAR RENTAL HELL.

whats not to like in car rental in Italy today?
Oh, I’m wound up now. It use to be you came out of the door to baggage, had the customs guys totally avoid eye contact with you and you were in The Car Rental Zone. In the Arrivals building. Because you had Arrived. Well, the customs guys in the dove grey military uniforms and the German Shepards still act like you don’t exist and the car rental places? They do not exist. They are solid gone. Now you are just dumped directly into the Departures Terminal where you run into a wall of people trying to Depart. No clues to location of auto rentals at all. If you ask around someone may point you out the door. Where you are literally now on the outside looking in.

The building vaguely to the left as you go out the door of Departures is low, concrete and foreboding with chain link and barbed wire on most sides and there is one side with four windows cut in it, facing the parking lot. The concept appears to be that it is never, ever going to rain or snow here and you can just cue up OUTSIDE for your car. In any kind of weather, all year round without so much as a piece of plywood tacked up as a shelter. And you can stand there all you want. The people inside are so confused and distracted that they pay you no mind at all. At least that was our experience at autoEuro???? Their window was covered with notices in every language saying Stay Outside. Then. OK, if you HAVE to come in, one person in a group can maybe come in. BUT NO BAGS. Leave them somewhere? And so there you are. And really outside really looking in between the friendly notices. And no obvious door whatsoever. The only door that potentially could get you in the building is sort of white painted so you can’t see in and all it has to invite you in is three signs. All saying the same thing. All in English. Here’s what they say: Only Staff.

welcome mat is always out at the Florence airport.Naturally, here and in Wonderland, that could mean Come In because everyone is doing that anyway. With bags. I don’t care what their sign says, you can’t “leave bags unattended” in an airport. So you enter this strange world. Blank white walls, no signage, like a regular row of offices in your accountant’s building except with lines of irritable people cue’d up at the doors of each office. The Germans ahead of me had been given a car with at least one flat tire. They couldn’t even leave the parking lot. They had filled a whole sheet of paper with written explanation of their plight and then the frazzled clerk told them to Go to the car and wait and in half an hour someone would be there to fix the flat.

Perfect opening for RyanAir flights to Umbria. Can’t wait to give their Stanstead to Perugia flight a try next trip.

See you in Italy!

Stew

P. S.

I would love to hear positive stories of this new airport, because Florence is totally cool. And we have raves on downtown Florence coming up from the end of our trip. Let me know if this airport debacle was just me? Go to the “Comments” icon right here and tell me your experiences there in Florence.

OK, the next blog is a total rave! Promise. Just felt I had to warn travelers about this big sea change at our formerly favorite airport.

Friends, Romans, lend me your Comments?

Still testing out this new format. Give the Comments function at the bottom of any blog a try? Always looking for input. What you like, don’t. What you want to see or hear more of, what you’ve had it up to hear with. News. Gossip. Whatever you got that is even sort of blog related. Bring it on. The Comments section is the main reason we switched to this new format here and just want to hear how it is working for you. Our techs are standing by if there are any bugs in the system . . . don’t be shy, let us know. We’re all about at least trying to be user friendly!

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ROMAN AROUND LONDON

Visiting London, eating Italian

LONDON– But are we really in England? When did London go back to being a Roman outpost again? True, I do gravitate to all things Italian, but that’s lucky for me because it would be tricky trying to avoid Life Italian Style in London today. We have many totally Italian tales from Italy but are going to do a couple Italian in England tales on the way. Bear with me? It all makes sense at some point.

It started the minute the car dropped us at our apartment near Marble Arch. (more about Globe Apts in another blog at a later date. Great cheap excellent way to stay in London). We took the aces day flight Boston – London which was almost empty. But yet as soon as the plane lifted off I saw a concerned dad standing in the row ahead of me holding a pristine, unused airsick bag. Holding it with that aw shoooot. . . tooo late look on his face. That blurr going by? Me. Headed as far away from baby Vesuvius as I could get. Stretched out over yet another five seats across, I drifted off to nap time thinking of the joys of travel with children. Luckily for us, we are traveling to visit adult children rather than traveling with and cleaning up after cute baby children. Yes, the Wiley Traveler is all grown up and living in London for the next year or two. Getting her masters in film direction. She needs us once in a great while so she says she’s actually only two thirds grown up. Regardless, she’s a great excuse to come and visit London and once we’re that far we really might as well drop in on Umbria, right? Hung for a sheep, hung for a lamb.

So there we are. Getting off that lazy flight and thinking happy dinner time thoughts. But by the time we got to our apt we were closing in on full on hunger alert and it was starting to get on the late side of dinner time even for a big city like London. We threw our bags in the apt and shot out to the nearest pub. Too late for pub grub. People throwing back pints at the rail were British from the accent, but all the tables we walked by inside and out were full of people speaking Italian. Stepping out of the pub and glancing around like hungry wolves we see a sign of life across the intersection LOOK LEFT oh good an Italian restaurant. And it is open. They kind of look at their watch and say sure, sit. They clearly are going to feed us as their last customers of the day. And we ate like ravenous kings while listening to Italian musak between snatches of Italian conversation happening all around us. Then off to lovely sleep perchance to dream.

QUANDO A ROMA?

Leonardo and Tuscan Interiors
Hey, its morning already. Lets do something totally British. Lets take the tube to South Kensington and go to the Victoria&Albert, OK? Two shows, no waiting. Choices, choices. Shall we see their show about that famous Italian Leonardo or should we see their At Home in Renaissance Italy show? We’d spent all morning at de Gournays looking at wallpapers for a renovation we’re way into so I guess we will pick “Interiors For 400”, Alex. We may do more on de Gournays at some point. For someone with an artistic bent and a new house to redo, this was a very Kid in Candy Store moment.

Finally, that night we did something non-Italian. The Wiley Traveler has scored us tickets to Wicked the musical pre-quel to the Wizard of Oz. If you get a chance – GO. We got last minute tickets and were almost in the last row and it still swept us away like a Kansas twister.

Apuglian PastryThe next thing we knew it was morning yet again. Isn’t that funny/tragic how fast that rolls around when you have your clock set on Goof Off? Well, it was certainly morning. And you know what that means. Find cappuccino. Find now. We stood on our corner and looked left and looked right and Wait a minute what is that? Another bit of Italy dropped right on our doorstep. A ‘Puglian Pastry Place. Full of Puglians no less. And Pastries. Oh, and what pastries they were. Frutti di Bosco tortes sitting behind glass screaming “Pick Me”, “No! Pick ME!”

Isn’t Bosco a funny word for “The Woods”? When I think of a food and the word Bosco, I can’t help think of the funny kids add-it-to-milk-and-stir kind of drink. Wasn’t that an ad icon on Saturday morning cartoons? But Funny name or not, Frutti di Bosco is a wonderment. I want that on pannacotta – when Stefi makes it at Masolino’s in Panicale. And when I can get it on a tasty looking torte sign me up. Like here at La Masseria. Tiny, tart wild berries in red and blue on the lightest pastry almost floated off my fork. Come back here, you pastry you. Nope. All gone. Again with the Italian music in the air and the staff all chattering away in Italian. I swear, these days in London, if you see someone coming at you on the street talking at the top of their lungs and gesturing madly to someone on their cell phone just assume it is another Italian headed off to yet another Italian coffee or food shop. They are everywhere. Case in point.

LONDON. ITALIAN SPOKEN HERE. INCLUDING THE BURBS

The Wiley Traveler and her Daniel have the nicest apt in Golders Green. The town is just out of central London but their apt is pure civilization as it is over an ATM, next to a very quiet very convenient train station and from their bay window you can see not one, not two, but three big cappuccino dispensers in the form of Starbucks, Costa, and Café Nero.

totally Italian, really Italian Piazza Express
Side benefit of owning a house in Italy: People COVETwantDESIRE MADLY what you have. And are willing to trade big for it when you are not using it. There are people we’ve found listed in an International house exchange who live in Wiley’s town. They want to trade. In fact, when we call they can’t show us their house as they are in Chianti. We may just consider doing a trade sometime. We’ve done that in the past with a house in the US and it worked swell. Charming town Wiley lives in: Golders Green. (You saw the bit about the number of cappuccino places.) Most of the stores in town are kosher and many people on the streets are the formally dressed in black hats, beards, prayer shawls etc. And yet. There is a Pizza Express. Ubiquitous in London, like Macs in Moline. They aren’t too bad and they are quick and once again we are starved. And even here in the burbs and in a pretty much kosher burb, in a chain pizza joint, the waiters and their friends are all hanging out, folding napkins and nattering away in fast paced Italian. You can run but you can not hide from Italians in London these days.

Daniels Family in Holiday Mode in Harold Wood outside LondonLONDON TIMES

Except maybe at Daniel’s family party in Harold Wood. What happened to the Great British stereotype we are wondering over food, fun and chatter. Where is the famous reserve, the stiff upper lip business? They even challenge Italians to a bit of a contest with hugs and kisses and singing and carrying on and just having a fine time and making darn sure you are having one too. We are so not in Kansas, Dorothy.

Travel tip. Do not assume because 80 year old grandpa George is here filling a glass with whiskey and water and downing it with great regularity that you can do the same. Or accept a beer every time you are generously offered one. We are rank sissy amateurs thrown to the lions here. These are pros. Do not attempt to go where they go.

STRAIGHT PRIORITIES

A scene I’m glad to replay in my mind is the Grandpa and the Spilled Whiskey Moment. He’s neat as a pin, ramrod straight. Was in the service and you can tell. He carefully set his fifth? fifteenth? fiftieth? whiskey & water down next to his chair and someone walking by knocked it over for him. A number of people went Oh, too bad, bad luck that George. And put a new drink in his hand. And a new smile on his face. Then. And this sequence of things is what is important. Then, and only then, did anyone sort out the spill on the carpet. Jolly good. Lesson learned. Life is all about priorities.

non smoking children welcome in London restaurantAND THE SUNDAY TIMES

And yes, yes, yes, ok, we did have a classic Sunday lunch in a pub. Was it the one with the No Smoking Children’s section or was that from the place we went after the play? Regardless, we spent a lot of time in this beyond classic, dark wood, etched glass pub called the Holly Bush in Camden Town.

This is a long-time Wiley Traveler Favorite Pick from her undergrad days. We’ve eaten there with her in the past and will look for any excuse to do so in the future. It was packed to the gills, we got a bit of nook big enough for one tiny table and we sat and sometimes talked and sometimes kept reading the Sunday London Times and watched the show around us. RobertoVision at the Holly Bush in LondonA Roberto Beninni type was behind me with three, count’em three, girls. One had her arm lolled around his shoulders giving him a happy Isn’t This Fun? squeeze every now and then, but when she would go off for more cigarettes or to “the loo” one of her mates (that blonde ponytailed one) would ever so casually slide her hand into the back pocket of Roberto’s stone washed jeans. And just sort of leave it there till her girl friend would show back up. He’d never bat and eye. And of course, neither did we. There was a mirror over our table and so his act was Must See TV for me. I’d read the paper and glance up and get a bit of RobertoVision and read some more. It was swell watching Roberto smoke and talk and talk and smoke and get hugged and patted, and patted some more, his every word producing tickled responses from all three of his adoring crew. They all needed to get a room already. But they settled for our table when we left.